Tacit 3.0.: Generative AI meets Emotional AI
Tacit 3.0. Is live in closed Beta - combining the power of Generative AI and Emotional analytics.
Tacit 3.0. → Generative AI and Emotional analytics:
After the long await, our 3.0 product is live in Beta and the main question all of our clients ask us is how does it work?
We use Generative AI to create the best campaigns/products/user interface and then use emotional analytics in order to find the winning concept and fine tune it to the target audience. Long are the days where your design team had to do dozens of mockups only to go through
You can find out more about this in our Tacit 3.0. 10 slide deck available below:
Brands using Tacit 3.0. already: Adidas, Revolut and more
Consumer and digital brands globally have been working with us since March and piloting this methodology used for departments including product development, consumer insights and coms. You can find out more on our regular invite webinar each Friday where we do methodology and case study deep dives.
The summary of our invite-only weekly webinar held each Friday for Tacit clients is posted below. Please note that the recording has been sanitised to exclude any sensitive data and remarks made by the Webinar participants.
Video summary: explaining Tacit 3.0. and Generative AI capabilities and most common use cases adopted by our client base.
Timestamps:
0:00 Intro
1:14 Using Generative AI for major consumer brands
2:54 Problem with Generative AI
3:38 Current state of Generative AI in practical business use
5:43 How: Generative AI meets Emotional AI
8:05 Leveraging ChatGPT and DALL-E with Tacit 3.0. to get the winning concept
11:08 Micro-targeting and testing the winning concept within hours 12:02 Detecting growth opportunities by leveraging integration with Google Trends and Exploding topics