Analyse and understand emotions.

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Our end-to-end solutions power the most progressive consumer insights teams since 2013.

Trusted by:

Our products

Tacit API

Powering your research platform

Tacit Consulting

Helping you in executing the entire research project, from recruitment, protocol design to analysis and debrief

Tacit Research platform

Adding value to your research stack

Find out exactly how your customers feel - each second of the experience

What makes us different?

Combine explicit and implicit

support +200 wearable devices

integrate any audio and video

Technical features:

Research protocol:

Managing stimuli, respondents, anonymizing the data and making sure all of your research is compliant and repeatable

Data collection:

Synchronisation of data from different sources, different granularity

Managing results:

Data analysis and KPIs based on whitepapers, and customised KPIs and raw data in CSV format available upon request

What others say about us:

“The biometrics data company that maps your hidden emotions”

“The use of biomarkers can have a profound impact on society, for example in healthcare data analytics and research, where having access to high frequency data can help enable timely public health responses.”

“The ability to accurately pinpoint the emotion evoked by something offers many insights, helping companies identify and iron out particular areas of frustration when testing new products.”

“The Tech Startup That Tells Businesses What Their Customers Are Really Thinking”

“Ultimately, affective computing could enhance and quantify our understanding of ‘the unsaid’— and tell us how, in an increasingly automated and AI-driven world, we can create machines that can interact and communicate.”

Other:

Output: emotional, stress, and cognitive states

Get started today and use models such as Arousal-Valence scores, Plutchik's Wheel of Emotions, or the General Adaptation Syndrome (GAS) model and more.